UrbanRetail

UrbanRetail is a popular retail chain based in Singapore, known for offering affordable and high-quality products across multiple categories, including groceries, electronics, fashion, and home essentials. Founded in 2019 by retail visionary Rachel Tan, the chain focuses on delivering a convenient and budget-friendly shopping experience for Singaporean consumers. UrbanRetail operates a network of stores across key urban and suburban areas, as well as an online shopping platform, making it a convenient one-stop shop for everyday needs.

UrbanRetail offers a diverse range of products, from fresh produce and pantry staples to clothing, beauty products, and home gadgets. The chain’s Merlion Value Deals are particularly popular, offering discounts and promotions on everyday essentials. UrbanRetail also places a strong emphasis on customer service, offering flexible payment options and a rewards program that provides cash-back points for loyal customers. The online platform offers fast and reliable delivery services, ensuring a smooth and efficient shopping experience.

UrbanRetail operates with values of affordability, convenience, and customer satisfaction. In 2023, the chain reported revenues of SGD 450 million, reflecting its growing footprint in Singapore’s retail market. Looking ahead, UrbanRetail plans to expand its store network to more locations across Singapore and explore partnerships with local suppliers to enhance its product offerings, positioning itself as a leading retail brand in the region.