BazaarLink

BazaarLink is a prominent retail chain based in Amman, Jordan, specializing in providing a wide variety of consumer products, including groceries, household goods, electronics, and clothing. Established in 2020 by entrepreneur Nabil Al-Faraj, the chain quickly became a favorite among Jordanian consumers due to its competitive pricing, high-quality products, and convenient store locations. BazaarLink operates with a customer-first approach, offering both in-store and online shopping experiences to meet the evolving needs of modern shoppers.

With a network of 15 stores across Jordan, BazaarLink focuses on offering a broad product selection at affordable prices, catering to both local communities and urban shoppers. The company is known for its commitment to sourcing locally-produced goods, promoting sustainable practices, and offering regular discounts to enhance the customer shopping experience. BazaarLink also launched its own private-label products, further boosting its appeal among budget-conscious customers.

BazaarLink operates with values of affordability, accessibility, and sustainability. In 2023, the company reported revenues of $20 million, reflecting steady growth driven by its strong presence in Jordan’s retail market. Looking ahead, BazaarLink plans to expand its store network to rural areas and introduce a wider range of organic and eco-friendly products, solidifying its position as a leading retail chain in Jordan.